Marketing Strategic Plan
A marketing plan is a valuable asset for any business, but it is especially important for SMEs, as often they have limited resources, so they need to make sure that their marketing efforts are as effective as possible.
It can be frustrating and overwhelming to know what to do and when. However, planning your marketing in a dynamic way can make a big difference in the success of your marketing activities.
Have you tried different approaches and did not get the result you were expecting?
That is exactly why other clients have come to me. They are tired of watching tutorials and reading blogs about marketing and getting stuck investing their time and energy but still not getting the results.
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​A marketing plan has to be designed case by case, depending on what your SME business goals are. With the help of a marketing expert, you will have a strategy based on real data and an actual implementation plan to guide you.
How I work
I will look at your business inside first to understand where you are now and what your goals are, what your current marketing efforts are and the return you are getting from it and I will write your tailored business marketing strategy to help you reach your goals.
We can have a chat to discover how my SME marketing strategy plan can help your business. I offer a free 30 min introduction call to business and we can get to know each other and decide how I can help.
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Why do I need a marketing plan?Identify their target market. SMEs need to know who their ideal customers are in order to reach them with their marketing messages. A marketing plan can help SMEs to understand their target market's needs, wants, and pain points. Understand their competitors. SMEs need to know who their competitors are in order to differentiate themselves from the competition. A marketing plan can help SMEs to understand their competitors' strengths and weaknesses, as well as their marketing strategies. Develop a marketing strategy. A marketing plan can help SMEs to develop a marketing strategy that is tailored to their specific needs and goals. This strategy should include a clear understanding of the target market, the competitive landscape, and the marketing mix. Measure and track results. A marketing plan should include a way to measure and track the results of marketing activities. This will help SMEs to see what is working and what is not so that they can make adjustments to their strategy as needed.
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How can my business benefit from it?Increase brand awareness. A well-executed marketing plan can help SMEs to increase brand awareness among their target market. This can lead to more leads and sales. Generate leads. A marketing plan can help SMEs to generate leads by creating content that attracts their target market and encourages them to take action. Drive sales. A marketing plan can help SMEs to drive sales by providing them with a clear roadmap for their marketing activities. This can help them to allocate their resources more effectively and to track their results more accurately.
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What can I expect?Two two-hour marketing sessions. The first session with a questionnaire so I can understand your business and the second session to balance my notes and a Q&A. Full marketing strategy (up to 90 pages). Action plan to start the marketing strategy with dates. Debriefing session to present the marketing strategy and action plan. 30 minutes follow-up session after your first month of implementing the strategy. The opportunity to bring me as your Outsourced Marketing Manager. I will deliver the strategy, implement and support your business to make sure you are getting the most out of your marketing efforts.
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How do I add a new question & answer?To add a new FAQ follow these steps: 1. Manage FAQs from your site dashboard or in the Editor 2. Add a new question & answer 3. Assign your FAQ to a category 4. Save and publish. You can always come back and edit your FAQs.
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Can I insert an image, video, or GIF in my FAQ?Yes. To add media follow these steps: 1. Manage FAQs from your site dashboard or in the Editor 2. Create a new FAQ or edit an existing one 3. From the answer text box click on the video, image or GIF icon 4. Add media from your library and save.
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How do I edit or remove the 'Frequently Asked Questions' title?You can edit the title from the FAQ 'Settings' tab in the Editor. To remove the title from your mobile app go to the 'Site & App' tab in your Owner's app and customize.